Sports Communication, BA

Sports Communication
Program Delivery
On Campus
Total Credits
120 Credits

About the Program

The Sports Communication track prepares students to communicate effectively, strategically, and ethically in the dynamic world of sports. Through a blend of theory and hands-on experience, students explore the evolving sports media landscape while developing skills in strategic writing, media production, and campaign planning. Coursework engages students with real-world cases, industry perspectives, and practical projects, culminating in the development of a comprehensive communication campaign for a sports organization. From producing original sports media content to designing strategic campaigns, students build a versatile foundation for careers across the sports communication industry.

Focus of Study

Students in the sports communication track develop a robust background in the discipline of communication through required courses on communication theory and media writing. They also apply these general principles to the field of sports communication and media, building relevant theoretical knowledge and practical experience through required courses on sports communication, sports and studio TV production, strategic sports writing, and sports campaigns.
 
Students supplement this core coursework with foundational classes related to strategic communication, media application, and media studies. They are required to take a class in each of these three categories, in addition to four elective communication courses. Altogether, the sports communication curriculum allows students to understand and implement the fundamentals of communication theory and practice in the context of sports communication and media.

Program Requirements

The Bachelor of Arts (BA) in Communication requires the following:

  • A minimum of 39 credit hours of COMM coursework. At least 18 of those hours must be upper division (courses numbered 3000 or higher).
  • At least 30 hours of COMM courses must be completed with a grade of “C” or better.
  • A minimum 2.0 GPA must be maintained in all COMM coursework.
  • No more than 60 credit hours of COMM coursework may apply to the bachelor’s degree.

Program Coursework

A Bachelor of Arts in Communication requires 39 credit hours in Communication courses with 18 of those credits being upper division. An internship for advanced students with a 3.0 GPA is available in certain tracks. All Communication majors must take COMM 2030.

Additionally, Communication majors take 3 Foundation Courses, 6 required courses in their track, and 4 courses from the list of electives in their track. Some Foundation Courses may be taken as electives but cannot be counted as both a Foundation Course and an elective.

To graduate with a degree in Communication, students must have a 2.0 GPA or better.

Communication Courses

39 Credit Hours

General Education

81 Credit Hours


For program coursework, please visit the UCCS Academic Catalog.

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